Fourth Annual Men Who Open Doors

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FountainBlue’s December 10 When She Speaks program was our Fourth Annual ‘Men Who Open Doors’ topic. Please join me in thanking our hosts at Nova Measuring Instruments and our esteemed panelists. 

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We were fortunate to have such passionate and diverse panelists speaking on the sponsorship topic this month. Although our nominated executives represented different backgrounds, roles and industries, they had much in common, and generously shared their best practices for sponsoring women and people with diverse backgrounds.

The business imperatives for sponsorship of people with diverse backgrounds range from innovation to product design, from culture and leadership development to team chemistry and market expansion, from problem solving to conflict management. Our sponsors all consistently think, speak and act like sponsors who lead diverse teams to collaboratively achieve outrageous goals which positively impact all stakeholders.

Below is a compilation of advice on how to better sponsor diverse others.

Lead On

  • Listen to truly understand the needs of the other, and frame offerings based on the needs of that person.
  • Be calmly, eloquently, passionately consistent about your sponsorship agenda and the business case around that agenda, and collaboratively work with others to deliver impact on objectives.
  • Be inspiring about the vision, strategic in your planning, diligent on your execution, collaborative and empowering with your style, and relentless in your pursuit of that diversity agenda.
  • Recognize people, celebrate successes, and build a diverse community aligned not just on noble ideas and causes, but also on delivering customer value. 
  • Encourage disruptive and respectful inquiry.

Step In

  • Step up and step in against every infraction, with every injustice, and make it safe for others to do the same. 
  • Take a chance on others and help them succeed in stretch assignments which fit their passion and skills, and the needs of your organization.

Raise the Bar

  • Hold yourself to a higher standard and monitor your own unconscious biases.
  • Hire for attitude and growth mindset and a willingness to work hard and learn. 
  • Have zero tolerance for bullying, discrimination, and other disempowering behaviors and unequal treatments. 
  • Make a stand for meritocracy and call out inequities and outdated practices which unfairly favor one person or group over another for reasons that don’t make sense and reasons that don’t support the bottom line.

This year’s ‘Men Who Open Doors’ honorees give us hope that we too can practice the types of empathetic, collaborative and emotionally intelligent thoughts, words and behaviors, while achieving business results. 


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